Libération is a French daily newspaper founded in Paris by Jean Paul Sartre and Serge July in 1973, and it’s the first French Daily to have a website.
Libération started using PadiAct in 2013, and since then they’ve acquired tens of thousands of new subscribers, and increased the overall size of their email list by 28%.
Also, PadiAct’s A/B testing feature helped Libération improve their subscription form copy, achieving a 3x increase in subscription rate.